Management Institute

Dr. Subrat Sahu

Dr. Subrat Sahu


Total Experience 23 Year
Educational Qualification MBA, PhD
Research Area Customer Relationship Management, Business-to-Business Marketing, Services Marketing and Corporate Social Responsibility
General information
Designation Associate Professor
Office Phone 30642651
Cabin No IMNU Ground Floor, Faculty Wing-A
Email subrat.sahu@nirmauni.ac.in

Dr. Subrat Sahu has 20 years of teaching, research and industry experience. He has research interest in the area of Customer Relationship Management, Business-to-Business Marketing, Services Marketing, Consumer Behaviour and Corporate Social Responsibility. He has published case study, research papers and articles in reputed referred journals, conference proceedings and also as chapters in edited books. He has presented papers in national and international conferences both in India and abroad. He has conducted several in-company training and management development programmes for public and private sector company executives.


Experience
Teaching 20 Year 0 Month
Industry 3 Year
Contact
Website -
Blog -
Membership -

Specialization
Specialization Areas Marketing Management
Subject Taught UG -
Subject Taught PG Marketing Management, Business-to-Business Marketing, Services Marketing, Consumer Behaviour, Marketing Research, Strategic Management, Business Consulting

Hobbies
Traveling

Dr. Subrat Sahu - Achievements


Dr. Subrat Sahu - Experience


Institute / OrganizationDesignationDuration
School of Petroleum Management, Pandit Deendayal Petroleum University, Gandhinagar, GujaratAssociate Professor April 2008 To December 2015
Alliance Business Academy, BangaloreAssociate Professor September 2006 To March 2008
Institute of Management, Nirma University, AhmedabadAssistant Professor June 2001 To August 2006
Bhubaneswar Institute of Management & Information Technology, BhubaneswarLecturer June 1997 To May 2000
Pecon Data Services (Pvt.) Limited, CalcuttaMareting Executive January 1994 To August 1994
Sakura Seimitsu (India) Limited, CalcuttaSales Executive September 1994 To May 1997

Dr. Subrat Sahu - Publication


 

Article

TitleISSN / ISBN No PublisherVolumeYear
Natural Gas Business and Market in India  International Journal of Chemical Engineering and Applications, NUS, Singapore4(1)2013
Determinants of Economies of Scale and their Influence on the Oil & Gas Services: A Discussion 2304-1013Review of Integrative Business and Economics Research, GMB Press1(1)2012

Book Chapter

TitleISSN / ISBN No PublisherVolumeYear
Rural E-Health Infrastructure Development 978-1-61350-123-8IGI Global 2012
CSR, cluster groups and stakeholder engagement in the Indian context: Towards sustainable governance structures  Taylor & Francis, London 2010

Case Study

TitleISSN / ISBN No PublisherVolumeYear
Managing Natural Gas Business: A Case of Bharat Natural Gas Company Limited 20450621211214450Emerald Emerging Market Case Studies, Emerald Group Publishing2(1)2012

International Conference

TitleISSN / ISBN No PublisherVolumeYear
Impact of Technology in Oil and Gas Value Chain  Advances in Business-Related Scientific Research Conference 2013, Rome, Italy 2013
Natural Gas Business and Market in India  International Conference on Petroleum Industry and Energy (ICPIE) 2013, Macau, China 2013
Determinants of Economies of Scale and their Influence on the Oil & Gas Services: A Discussion  SIBR-Thammasat Conference on Interdisciplinary Business and Economics Research, Bangkok, Thailand 2012
In Search of Teaching Excellence: A University-Industry Collaboration in an Emerging Economy 978-84-614-7423-3.International Technology, Education and Development Conference (INTED-2011), Valencia, Spain. 2011
India, The Netherlands and The United Arab Emirates: A tri-lateral Research project on Corporate Social Responsibility 978-84-614-7423-3.International Technology, Education and Development Conference (INTED-2011), Valencia, Spain. 2011
Dynamic capability theory and the strategic development of Corporate Social Responsibility  10th International Conference on Technology and Business Management, Dubai, United Arab Emirates. 2010

Research Paper

TitleISSN / ISBN No PublisherVolumeYear
CSR across the Globe: Dutch and Indian Consumers’ responses to CSR. 1934-8835International Journal of Organizational Analysis, Emerald Publishing21(3)2013
Corporate Social Responsibility communication in the Indian context. 1755-4195Emerald Publishing2(1)2010
CRM Change Management in an Emerging Country Context: An Exploratory Study in India  Global Journal of Flexible Systems Management9(2)2008
Role of Dynamic Capability and Information Technology in Customer Relationship Management: A Study of Indian Companies  VIKALPA: The Journal of Decision Makers, IIM-Ahmedabad32(4)2007

Dr. Subrat Sahu - Qualification


QualificationSpecializationUniversityPassing Year%Class
Ph.D. Marketing Utkal University, Odisha 2000   
M.B.A Marketing Berhampur University, Odisha 1993  First

Dr. Subrat Sahu - Activity


Activity TypeActivity TitlePlaceDateFaculty Role
International Conference Impact of Technology in Oil and Gas Value Chain at Advances in Business-Related Scientific Research Conference, 2013 ROME, ITALY02/10/2013Presenter
International Conference Natural Gas Business and Market in India at the International Conference on Petroleum Industry and Energy (ICPIE), 2013 MACAU, CHINA17/03/2013Presenter
International Conference Determinants of Economies of Scale and their Influence on the Oil & Gas Services: A Discussion, at the 2012 SIBR-Thammasat Conference on Interdisciplinary Business and Economics Research BANGKOK, THAILAND07/06/2012Presenter
International Conference In Search of Teaching Excellence: A University-Industry Collaboration in an Emerging Economy. International Technology, Education and Development Conference (INTED-2011) VALENCIA, SPAIN07/03/2011Presenter
International Conference Dynamic capability theory and the strategic development of Corporate Social Responsibility at the 10th International Conference on Technology and Business Management, DUBAI, U.A.E16/03/2010Presenter

Dr. Subrat Sahu - PhD Students