Department of Design

Bachelor of Industrial Design

Foundation Year (1st Year)

The Foundation programme is aimed at training students in Basic Design skills. This includes Drawing,Geometric Construction, Elements of Design, Color, Photography, etc. The Theoretical inputs are taught through modules in History of Design and Design Case Studies. Materials and Hands-on Exploration of Materials and making is a significant part of our pedagogy. Observation, exploration of the urban environment and critical thinking skills are enhanced in courses such as Design & Environment, Rural Exposure and Documentation and Design Process. The Foundation programme offers students in skills in visual thinking and contextual understanding.

A range of domains such as nature and form studies, gestalt psychology, semiotics, typography,illustration, corporate identity and branding and information design will form an array of learning modules through studio based learning, field work, workshops and real life projects done both individually as well as in teams.

The pedagogy will consist of a combination of design skills, related theory, printing technology and science, digital technology, social knowledge, communication skills and management principles. Learnings will be through classroom projects, assignments as well as exposure to industry via visits, industry immersion of a few weeks and working on live projects with Faculty and outside design experts.

Bachelor of Industrial Design

In Industrial Design discipline we offer Product Design. The Programme will focus on developing products which are aligned to Human centered design, Universal design, Healthcare Design, Heritage design and for Urban Services & Systems. It stresses on the specific role of a designer – that of being user centered, empathetic to users’ needs and the environment. The students will be taught critical thinking, using the Design Process to become effective and innovative problem solvers for community, industries and the consumers.

They will typically start projects by developing ideas and concepts from sketches to making models and finally working prototypes which will be tested in the real world.

Programme Educational Objectives (PEOs)

1. To prepare graduates who will be successful professionals in industry, government organizations, academia, research and development initiatives, entrepreneurial pursuits and consulting firms.

2. To prepare graduates who will contribute to society as broadly educated, expressive, ethical and responsible citizens with proven expertise.

3. To prepare graduates who will achieve peer-recognition as individuals or as teams through demonstration of good design and implementation skills.

4. To prepare graduates who will thrive to pursue lifelong learning to fulfil their goals.

Programme Outcomes (POs)

Undergraduate design programme is designed to prepare graduates to attain the following programme outcomes:

1. An ability to apply knowledge with skills in the design system.

2. An ability to identify, analyze and synthesize and solve problems.

3. An ability to select, use and appreciate the appropriate tools and techniques with knowledge and dexterity when required for a life-long learning.

4. An ability to function professionally with ethical response, collaborative team work with a positive and effective communication.

5. An ability to understand the impact of design solutions within purview of laws, in a contemporary, global, economical environmental, and societal context for sustainable development.

Programme Structure

  • There are three types of regular courses: Theory based, Skills based and Project based.
  • The matrix of Course structure having eight semesters made of following “Areas”
  • Design Skills: Hand and Conceptual skill courses such as Drawing, Geometric Construction,
  • Elements of Design, Color, Basic Materials etc.
  • Design Theory: Courses like History of Design, Design Case Studies etc.
  • Design Projects: Studio based courses such as Design and Environment, Design Process etc.
  • Design Field Work: Rural Exposure and Documentation, Summer Apprenticeship etc.
  • Liberal Studies: Essential Communication, Film Appreciation, Foreign Language study etc.