Department of Design

Bachelor of Communication Design

Communication Design discipline has evolved over the decades from pure graphic and publication design to website design, user interaction and film design.

The students will be taught critical thinking and design process to become effective and innovative problem solvers for companies, community and consumers.

The graduates with their unique abilities in the analogue and digital medium will be prepared to make a real difference in the world of design as employees of design firms, advertising companies, branding studios as well as entrepreneurs who will set up unique production hubs.

Programme Educational Objectives (PEOs)

1. To develop successful Design graduates for the industry, government, academia, research, entrepreneurial pursuit and consulting firms.

2. To develop responsible graduates towards society with proven expertise.

3. To sensitize graduates with peer-recognition.

4. To Develop individuals for team work through demonstration, knowledge and good implementation skills.

Programme Outcomes (POs)

Undergraduate design programme is designed to prepare graduates to attain the following programme outcomes:

1. An ability to apply knowledge with skills in the design system.

2. An ability to identify, analyze and synthesize and solve problems.

3. An ability to select, use and appreciate the appropriate tools and techniques with knowledge and dexterity when required for a life-long learning.

4. An ability to function professionally with ethical response, collaborative team work with a positive and effective communication.

5. An ability to devise and conduct experiments, interpret data and provide well informed conclusions.

Programme Structure

The matrix of Course structure having eight semesters made of following “Areas”

There are three types of regular courses: Theory based, Skills based and Project based.The matrix of Course structure having eight semesters made of following “Areas”

1. Arts & craft:

2. Design: Design, Humanities, History, Theory & Criticism, Anthropology and Ergonomics

3. Skills: Hand skills, Computer base skills, etc.

4. Practice: Professional practice, Office/field training, Craft Documentation, Urban & Rural Exposure.

5. Environment: Environmental science, sustainability

6. Supplementary: Rural Exposure & Documentation/ Electives/ Communication skills